The last time I rented a Volvo from Europcar, my world changed forever.
You see, I had a perfectly ignorant view of Volvo cars and the people who drove them. I was proudly confident, believing that the common Volvo rhetoric would be true.
They’re probably slow, probably felt like sitting on a school bus, and probably weren’t any safer than their German comrades. People who bought them were clearly suckers of one of the biggest marketing heists in history.
That was the perfect story. Except it was wrong.Continue reading…